Utsunomiya, Tochigi, Japan｜Ippondo Utsunomiya Esojima Shop

I visited Ippondo, a store specializing in freshly baked bread, for the first time in a while ✨ The chewy and fluffy plain taste is consistent. If you have it with coffee ☕️, your breakfast will go up a notch. This time, I bought additive-free red bean paste bread (¥600 per loaf) for the first time. The flavor of the red bean paste is exquisite without being too sweet.

It's close to my house, so I sometimes go shopping 😊 The store is small, but they have a wide variety and you can reserve them on LINE. I often buy cheese and plain, but anyway, the bread here has the best chewy texture (*´ч`*) The price is reasonable compared to other high-end bread, and I appreciate that you can buy it by the loaf and cut it. There is also a LINE point card, and the shop staff are polite to customers, so every time I go shopping, I feel "a little luxurious and happy" 🤭 I don't think you'll ever get tired of it, as they sometimes come out for a limited time only✨

I bought a very moist and soft bread (plain) and a double chocolate for a limited time! By advance reservation, both were almost freshly baked. The double chocolat has a lot of chocolate kneaded into the bitter bread, and it feels like you're eating chocolate every time you bite into it. It's going to be, but it's a mess! ! It doesn't have to be too sweet♪ It's sold individually, but it's not that big, so it's easy to eat. Plain is baked one loaf at a time, so the top is crispy, the bottom is moist, and the inside is fluffy and not too sweet. Even if you buy it in the cold season, the freshly baked ones are so warm that water droplets stick to them. We recommend cooling and freezing or eating before the expiration date. If you definitely want to buy it, we recommend making a phone reservation in advance! (If you make an online reservation, you may not be able to select limited-time products.) The clerk's response is also polite and very favorable.